As a former boxing champion and certified fitness coach, resilience has been the defining thread of my life. It’s not just a mindset but a way of living. That unshakable resilience is what inspired me to create Alpinista: a brand born from my passion for health, fitness, and the belief that everyone deserves to live their healthiest, most vibrant life.
After spending over seven years in the fitness industry, I saw a glaring gap in the market for premium, natural health supplements that truly supported holistic wellness. I wanted to fill that gap not just with products, but with a movement that inspires people to rise above challenges and thrive in every aspect of their lives.
The COVID-19 pandemic was a pivotal moment for me. When fitness centers closed, coaching others toward their goals became nearly impossible.It felt like being knocked down in the ring. But I reminded myself of the same lesson I’d learned through boxing: you can be knocked down, but you’re never out.That’s when I decided to channel my passion for fitness and nutrition into something bigger, a brand built on the principles of strength, endurance, and the will to rise.
Under the Alpinista name, I introduced a carefully curated range of health supplements designed to close common nutritional gaps and promote overall well-being. Our lineup includes Shilajit resin to boost immunity and energy, Fish oil and Omega-3 capsules for heart and brain health, and Vitamin D3 and K2 supplements for strong bones and overall wellness. Among our bestsellers today are Vitamin D3 and saffron.
These products reflect my firsthand understanding of how critical quality nutrition is for peak performance and long-term health. For instance, Vitamin D deficiencies affect nearly 80% of the population, while Vitamin B deficiencies are even more widespread. These gaps can lead to serious health challenges, and I wanted to be part of the solution. Alpinista isn’t just about supplements it’s about empowering individuals to take proactive steps toward a healthier life.
In late 2021, joining the Walmart Vriddhi program marked a turning point for Alpinista. At the time, our online sales were modest—about ₹5,000 a month. But with Walmart Vriddhi’s training, personalized mentorship, and Flipkart’s vast reach, everything changed.
By September 2023, just a year after enrolling in the learning program, our monthly sales had skyrocketed to ₹7–₹8 lakh. Walmart Vriddhi taught me how to refine our marketing strategies, optimize product listings, and leverage online advertising effectively.
The operations and supply chain management modules proved most impactful for me, especially since I came from a sports and fitness background. I learned how to manage backend operations and optimize delivery for customer satisfaction. Most importantly, I learned how to adopt a product-led, digital-first strategy to stay aligned with changing customer expectations.
One of the most rewarding parts of this journey has been connecting with customers through Flipkart across India, including places like Nagaland and the Andaman Islands, regions we could never have reached through offline sales alone. Watching Alpinista grow into a trusted brand with a pan-India presence has been nothing short of incredible.
As I look to the future, my vision for Alpinista continues to expand. I am excited to launch a new line of Ayurvedic supplements focused on male health designed to address specific nutritional and hormonal needs. Maintaining the highest quality standards while expanding our product range remains my top priority.
What started as a ₹10,000 dream has grown into a thriving business. This journey is a testament to the power of vision, perseverance, and the right guidance.
Alpinista is more than a brand it’s a movement. Every step forward is fueled by my mission to create high-quality supplements that help people live healthier, stronger, and more vibrant lives.
Resilience has been the heart of my story, and it’s the foundation of Alpinista. Together, we’re proving that with determination and the right opportunities, we can climb to incredible heights.
